Brand Launch
Boba POPS Moves RTD With Alcohol-Filled Pearl Cocktails
Boba POPS extends its 6,000-door retail footprint into the RTD cocktail segment with a patented cup-fill format that em…
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Operator Intelligence
Better Than Bouillon Brings Ramen, Pho & Birria to Retail
Better Than Bouillon is rolling out Chicken Ramen, Tonkotsu Ramen, Pho, and Birria concentrated paste bases at Walmart …
Operator Intelligence
Taco Bell's Nostalgia Engine: What the Decades Menu Signals
Taco Bell pairs four returning menu icons with a loyalty-gated early-access window and cross-brand collaborations, offe…
Operator Intelligence
Subway Bets on Swicy LTO to Drive Traffic and Brand Collab ROI
Subway's Hot Honey Signature Swicy Collection, available Aug. 20 through Oct. 26, pairs a PepsiCo brand collaboration w…
Operator Intelligence
Smoothie King Expands GLP-1 Menu With Seasonal Pumpkin SKU
Smoothie King's Slim-N-Trim GLP-1 Pumpkin Smoothie, built around 23g+ protein, 9g fiber, and 0g added sugar, extends th…
Brand Launch
Waterloo Sparkling Water Refreshes Pack Design After 3X Category Growth
Waterloo Sparkling Water rolls out its first packaging redesign in nine years, backed by eye-tracking research and a +1…
Operator Intelligence
Chicken Salad Chick Builds CFO Bench for 340-Unit Push
Chicken Salad Chick's third C-suite hire in six months signals that the 340-unit franchise is structuring its back offi…
Brand Launch
Sun-Maid Bets on Pokémon IP to Drive Back-to-School Shelf Lift
Sun-Maid Growers of California is using a Pokémon licensing deal to refresh one of grocery's most legacy-entrenched sna…
Operator Intelligence
Saladworks Prices $6.99 Tuesdays to Rebuild Guest Traffic
Saladworks is converting a food-safety moment into a standing weekly promotion, offering a build-your-own base salad or…
Operator Intelligence
Bonne Maman Expands Pie Filling Line With Peach SKU
Bonne Maman's five-flavor pie filling portfolio now hits specialty and mass grocers nationwide, extending the brand's p…
Operator Intelligence
Cracker Barrel Bets Fall LTO on $9.99 Chicken Value Play
Cracker Barrel's fall seasonal push pairs entry-level chicken price points with loaded SKU extensions and a kids' toy p…
Operator Intelligence
Little Caesars Expands NFL Footprint to 21 Team Markets
Little Caesars is scaling its NFL sponsorship to 21 team-level partnerships and adding stadium concessions in Baltimore…