Brand Launch
Treasure Cave Lands Official Cheese Deal With Buffalo Bills
Treasure Cave is embedding its cave-aged blue cheese into Highmark Stadium's food program and pregame activations, offe…
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Operator Intelligence
Mars Launches Cheez-It and Club Crackers in Resealable Canisters
Mars Snacking's new canister format for Cheez-It and Club crackers signals a broader portable-snacking push that foodse…
Brand Launch
HexClad Enters Italy, Signs Bottura and Food for Soul
HexClad's Italy launch pairs a Michelin-pedigreed culinary council appointment with a nonprofit cookware-and-funding co…
Operator Intelligence
Sonny's BBQ Drops Fall LTO Menu Across Nearly 100 Locations
Sonny's BBQ is activating a full seasonal rotation — new sauces, shareable platters, and beverage additions — signaling…
Operator Intelligence
Amai Proteins Taps CCO Veteran to Scale Sweet Protein Commercially
Amai Proteins' sweelin® — a monellin-based sweet protein 3,000 times sweeter than sugar by weight — gains a seasoned co…
Operator Intelligence
Jersey Mike's NFL Sponsorship Drives Hot Italian LTO Return
Jersey Mike's is activating its NFL Official Sub Sandwich Sponsorship with a loyalty-gated predictor game and a returni…
Operator Intelligence
PrimoHoagies Ties LTO Calendar to Football Catering Push
PrimoHoagies is using a seasonal sandwich return and a five-day catering promo code to drive app-based group orders dur…
Operator Intelligence
Joseph Phelps Insignia 2023 Hits Restaurants at $365
Joseph Phelps Vineyards' 2023 Insignia enters select restaurants and fine wine retailers October 1, marking a generatio…
Brand Launch
Nooni's TikTok Lip Oil Moves Into 1,778 Target Doors
Nooni, the K-beauty brand backed by MBX, converts 450 million TikTok views and 5.1 million units sold into a full-scale…
Brand Launch
Jollibee Ties DreamWorks Deal to Drive North America Traffic
Jollibee's seven-week DreamWorks partnership layers blind-box collectibles, co-branded merch, and immersive in-store ac…
Operator Intelligence
Vitamin Shoppe Bets on Omnichannel Growth With New CMO
Vitamin Shoppe's hire of a Tractor Supply loyalty veteran as EVP/CMO signals a data-driven pivot toward personalized om…
Brand Launch
Yogurtland x Too Faced: Beauty Collab Drives LTO Traffic
Yogurtland's 21-day Sweet Peach Tart LTO with cosmetics brand Too Faced demonstrates how frozen dessert operators can e…