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    <loc>https://fbdepartment.com/article/borden-cheese-targets-summer-parent-stress-with-sampling-push</loc>
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      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T15:53:00.000Z</news:publication_date>
      <news:title>Borden Cheese Targets Summer Parent Stress With Sampling Push</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/ford-s-garage-launches-bbq-lto-to-drive-summer-cover-counts</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T15:50:00.000Z</news:publication_date>
      <news:title>Ford&apos;s Garage Launches BBQ LTO to Drive Summer Cover Counts</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/nando-s-bets-on-saka-sauce-and-soccer-to-win-u-s-summer</loc>
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      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T15:16:00.000Z</news:publication_date>
      <news:title>Nando&apos;s Bets on Saka Sauce and Soccer to Win U.S. Summer</news:title>
    </news:news>
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  <url>
    <loc>https://fbdepartment.com/article/devil-s-grin-texas-gin-goes-national-with-craft-gin-platform</loc>
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      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T14:00:00.000Z</news:publication_date>
      <news:title>Devil&apos;s Grin Texas Gin Goes National With Craft Gin Platform</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/the-wine-society-deploys-sensorial-ai-to-personalize-member-buying</loc>
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      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
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      <news:publication_date>2026-06-04T13:48:00.000Z</news:publication_date>
      <news:title>The Wine Society Deploys Sensorial AI to Personalize Member Buying</news:title>
    </news:news>
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  <url>
    <loc>https://fbdepartment.com/article/truff-x-popup-bagels-tests-lto-collab-with-live-event-layer</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
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      <news:publication_date>2026-06-04T13:02:00.000Z</news:publication_date>
      <news:title>TRUFF x PopUp Bagels Tests LTO Collab With Live-Event Layer</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/weis-markets-deploys-ai-caper-carts-across-pennsylvania-stores</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T13:00:00.000Z</news:publication_date>
      <news:title>Weis Markets Deploys AI Caper Carts Across Pennsylvania Stores</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/terrain-launches-garden-book-as-lifestyle-brand-expands-content-play</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T13:00:00.000Z</news:publication_date>
      <news:title>Terrain Launches Garden Book as Lifestyle Brand Expands Content Play</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/karbach-brewing-returns-love-street-peach-ale-to-texas-retail</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T13:00:00.000Z</news:publication_date>
      <news:title>Karbach Brewing Returns Love Street Peach Ale to Texas Retail</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/espol-n-extends-portfolio-with-extra-a-ejo-double-cask-release</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T13:00:00.000Z</news:publication_date>
      <news:title>Espolòn Extends Portfolio With Extra Añejo Double-Cask Release</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/kroger-s-private-label-ice-cream-play-signals-frozen-aisle-pressure</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T13:00:00.000Z</news:publication_date>
      <news:title>Kroger&apos;s Private-Label Ice Cream Play Signals Frozen Aisle Pressure</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/hungry-howie-s-standardizes-r365-across-500-locations</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T13:00:00.000Z</news:publication_date>
      <news:title>Hungry Howie&apos;s Standardizes R365 Across 500 Locations</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/honeybaked-extends-brand-into-summer-bbq-occasion</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T12:57:00.000Z</news:publication_date>
      <news:title>HoneyBaked Extends Brand Into Summer BBQ Occasion</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/trucordia-deepens-ag-insurance-bench-with-25-year-crop-veteran</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T12:57:00.000Z</news:publication_date>
      <news:title>Trucordia Deepens Ag Insurance Bench With 25-Year Crop Veteran</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/fiorucci-launches-clean-label-deli-line-into-premium-retail</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T12:31:00.000Z</news:publication_date>
      <news:title>Fiorucci Launches Clean-Label Deli Line Into Premium Retail</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/pyxus-posts-record-226-7m-ebitda-as-ag-supply-tightens</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T11:05:00.000Z</news:publication_date>
      <news:title>Pyxus Posts Record $226.7M EBITDA as Ag Supply Tightens</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/farm-rich-expands-snack-sized-line-into-summer-retail-push</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T11:03:00.000Z</news:publication_date>
      <news:title>Farm Rich Expands Snack-Sized Line Into Summer Retail Push</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/datassential-unifies-menu-and-consumer-data-inside-ai-chat</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T10:55:00.000Z</news:publication_date>
      <news:title>Datassential Unifies Menu and Consumer Data Inside AI Chat</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/shipt-launches-one-click-kits-with-eva-longoria-for-game-day-hosting</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T10:01:00.000Z</news:publication_date>
      <news:title>Shipt Launches One-Click Kits With Eva Longoria for Game-Day Hosting</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/taba-ero-launches-7-sku-bbq-line-targeting-clean-label-retail-shelf</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-04T08:00:00.000Z</news:publication_date>
      <news:title>Tabañero Launches 7-SKU BBQ Line Targeting Clean-Label Retail Shelf</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/rbi-board-locked-in-what-the-qsr-giant-s-governance-signals</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T20:30:00.000Z</news:publication_date>
      <news:title>RBI Board Locked In: What the QSR Giant&apos;s Governance Signals</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/farmer-focus-enters-fully-cooked-aisle-with-organic-line</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T19:26:00.000Z</news:publication_date>
      <news:title>Farmer Focus Enters Fully Cooked Aisle With Organic Line</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/violife-bets-on-experiential-to-drive-dairy-free-mainstream-demand</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T16:10:00.000Z</news:publication_date>
      <news:title>Violife Bets on Experiential to Drive Dairy-Free Mainstream Demand</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/sunkist-rebuilds-digital-platform-around-co-op-provenance-story</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T15:00:00.000Z</news:publication_date>
      <news:title>Sunkist Rebuilds Digital Platform Around Co-Op Provenance Story</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/rise-baking-co-brings-labor-saving-bakery-line-to-iddba-2026</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T14:17:00.000Z</news:publication_date>
      <news:title>Rise Baking Co. Brings Labor-Saving Bakery Line to IDDBA 2026</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/russell-s-reserve-pairs-limited-bourbon-drop-with-documentary-play</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T14:00:00.000Z</news:publication_date>
      <news:title>Russell&apos;s Reserve Pairs Limited Bourbon Drop With Documentary Play</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/oreo-cakesters-takes-sampling-nationwide-with-asmr-pop-up-tour</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T14:00:00.000Z</news:publication_date>
      <news:title>OREO CAKESTERS Takes Sampling Nationwide With ASMR Pop-Up Tour</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/peet-s-coffee-taps-influencer-contest-to-own-the-3pm-daypart</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:59:00.000Z</news:publication_date>
      <news:title>Peet&apos;s Coffee Taps Influencer Contest to Own the 3PM Daypart</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/little-debbie-bets-on-mocha-to-recapture-snack-aisle-momentum</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:49:00.000Z</news:publication_date>
      <news:title>Little Debbie Bets on Mocha to Recapture Snack Aisle Momentum</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/elijah-craig-targets-mindful-drinking-shift-with-clean-cocktails-line</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:45:00.000Z</news:publication_date>
      <news:title>Elijah Craig Targets Mindful-Drinking Shift With Clean Cocktails Line</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/avaline-launches-summer-campaign-with-proper-hotels-tie-up</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:45:00.000Z</news:publication_date>
      <news:title>Avaline Launches Summer Campaign with Proper Hotels Tie-Up</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/tums-ties-brand-launch-to-world-cup-with-food-truck-activation</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:42:00.000Z</news:publication_date>
      <news:title>TUMS Ties Brand Launch to World Cup With Food Truck Activation</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/cure-hydration-lands-1-227-target-doors-in-national-push</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:40:00.000Z</news:publication_date>
      <news:title>Cure Hydration Lands 1,227 Target Doors in National Push</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/p2-science-hires-cfo-to-scale-green-chemistry-ingredient-commercialization</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:30:00.000Z</news:publication_date>
      <news:title>P2 Science Hires CFO to Scale Green-Chemistry Ingredient Commercialization</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/ever-ag-brings-agentic-ai-to-livestock-and-animal-protein-ops</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:27:00.000Z</news:publication_date>
      <news:title>Ever.Ag Brings Agentic AI to Livestock and Animal Protein Ops</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/rich-products-brings-natural-color-icing-and-next-gen-beverages-to-iddba-2026</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:23:00.000Z</news:publication_date>
      <news:title>Rich Products Brings Natural-Color Icing and Next-Gen Beverages to IDDBA 2026</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/e-tech-group-flags-it-ot-gaps-blocking-ai-in-food-manufacturing</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:13:00.000Z</news:publication_date>
      <news:title>E Tech Group Flags IT/OT Gaps Blocking AI in Food Manufacturing</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/slice-soda-adds-pineapple-sku-into-albertsons-nationwide</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:01:00.000Z</news:publication_date>
      <news:title>Slice Soda Adds Pineapple SKU Into Albertsons Nationwide</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/happy-ice-lands-downtown-disney-with-first-all-natural-menu</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:00:00.000Z</news:publication_date>
      <news:title>Happy Ice Lands Downtown Disney With First All-Natural Menu</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/tiff-s-treats-summer-pass-tests-high-value-subscription-loyalty</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T13:00:00.000Z</news:publication_date>
      <news:title>Tiff&apos;s Treats Summer Pass Tests High-Value Subscription Loyalty</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/adagio-teas-targets-on-premise-cold-brew-with-full-leaf-launch</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T12:55:00.000Z</news:publication_date>
      <news:title>Adagio Teas Targets On-Premise Cold-Brew with Full-Leaf Launch</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/belgian-boys-ties-limited-edition-sku-launch-to-soccer-summer</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T12:46:00.000Z</news:publication_date>
      <news:title>Belgian Boys Ties Limited-Edition SKU Launch to Soccer Summer</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/blue-diamond-almonds-rebrands-after-20-years-on-shelf</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T12:03:00.000Z</news:publication_date>
      <news:title>Blue Diamond Almonds Rebrands After 20 Years on Shelf</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/northwest-cherries-hit-stores-early-what-buyers-should-do-now</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T12:00:00.000Z</news:publication_date>
      <news:title>Northwest Cherries Hit Stores Early — What Buyers Should Do Now</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/no-kid-hungry-activates-summer-meal-campaign-across-u-s</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T12:00:00.000Z</news:publication_date>
      <news:title>No Kid Hungry Activates Summer Meal Campaign Across U.S.</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://fbdepartment.com/article/natural-grocers-activates-loyalty-perks-across-oklahoma-markets</loc>
    <news:news>
      <news:publication>
        <news:name>FB Department</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-06-03T11:07:00.000Z</news:publication_date>
      <news:title>Natural Grocers Activates Loyalty Perks Across Oklahoma Markets</news:title>
    </news:news>
  </url>
</urlset>